Friendable Kicks Off First Phase of Brand Awareness Campaigns for Its Fan Pass Livestream Artist Platform
Fan Pass has released 15- and 30-second radio spots to air on Spotify and other programmatic networks
CAMPBELL, Calif., Sept. 15, 2021 (GLOBE NEWSWIRE) -- via NewMediaWire -- Friendable Inc. (OTC: FDBL) (the “Company”), a mobile technology and marketing company, is pleased to announce the initial kickoff of its multi-phased brand awareness campaign.
The Company’s Fan Pass livestream artist platform has begun delivering its brand messaging and artist/fan offerings with the release of two radio spot productions, featuring 15- and 30-second versions of the Fan Pass brand messaging. This initial campaign is aimed at delivering the Company’s brand messaging to artists as well as to global fans and music lovers who are engaged in the ongoing search and discovery of new artists and music.
“Following the release of our all-new version 2.0 of the Fan Pass platform, we have now taken the necessary steps to ensure our platform is stable, our service offerings are sound, and the support tools are in place to provide a superior experience for both artists and fans. Now, it’s time to begin promoting our brand and mission with the release of these two radio spots, which are just beginning to run on various networks, including Spotify,” said Friendable, Inc. CEO Robert A. Rositano Jr.
“This is only the first step of our digital campaign – something the Company has been preparing for in order to begin promoting and scaling. Having a foundation of brand awareness – prior to specific and direct artist or fan acquisition campaigns – is part of our overall strategy. It’s much more impactful to begin generating buzz with some spot-driven messaging as we prepare to come behind this initial rollout with direct digital media, social influencer and general online advertising campaigns designed to target artist and fan acquisitions/sign-ups. Additionally, we believe a public relations outreach strategy (also in the works) will enhance our multi-phased approach to getting Fan Pass known,” concluded Rositano, Jr.
Listen to Each Radio Spot Via the Link Below:
15- and 30 Second Radio/Promotional Spots - https://soundcloud.com/user-918854546
To Support Fan Pass and our artists:
About Friendable Inc.
Friendable Inc. is a mobile technology and marketing company focused on developing and identifying products, services and brand opportunities with mass market potential and scalability.
Friendable published its first mobile application in the Apple App Store and Google Play Store in 2014 in the social networking and dating category. The Friendable app achieved over 1.5 million downloads, top 10 worldwide rankings, and has led to celebrity-related marketing opportunities and various relationships with well-known music artists, as well as up-and-coming independent artists.
Friendable has since removed the social dating app from the app stores and has pivoted its business focus to Fan Pass, its livestream artist platform. Launched July 24, 2020, the Fan Pass livestream platform has proven invaluable for artists and fans alike as performances shifted from the stage to the screen.
Friendable was founded by brothers Robert A. Rositano Jr. and Dean Rositano, who have more than 27 years of experience working together on technology-related ventures.
This press release contains forward-looking statements. The words or phrases "would be," "will allow," "intends to," "will likely result," "are expected to," "will continue," "is anticipated," "estimate," "project" or similar expressions are intended to identify "forward-looking statements." Actual results could differ materially from those projected by Friendable, Inc. The Company’s iTunes rankings should not be construed as an indication in any way whatsoever of the future value of Friendable's common stock or its present or future financial condition. The public filings of Friendable, Inc. made with the Securities and Exchange Commission may be accessed at the SEC's Edgar system at www.sec.gov. Statements made herein are as of the date of this press release and should not be relied upon as of any subsequent date. Friendable, Inc. cautions readers not to place reliance on such statements. Unless otherwise required by applicable law, Friendable, Inc. does not undertake, and Friendable, Inc. specifically disclaims any obligation, to update any forward-looking statements to reflect occurrences, developments, unanticipated events or circumstances after the date of such statement.
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