Phivida appoints Covet Public Relations as U.S. Public Relations Agency of Record
Phivida appoints Covet Public Relations as U.S. Public Relations Agency of Record |
[11-December-2018] |
New Agency Partner Specializes in CPG Category Leaders with a Proven Track Record of Launching New Brands via Successful Consumer-Centric, Result-Driven Campaigns VANCOUVER and SAN DIEGO, CA, Dec. 11, 2018 /CNW/ - Phivida Holdings Inc. (CSE: VIDA OTCQX: PHVAF) ("Phivida" or the "Company"), today announced that they have appointed Covet Public Relations (Covet PR) as its national U.S. public relations agency of record, effective immediately. Covet PR, an award-winning public relations agency with offices in San Diego, New York City and San Francisco, will handle Phivida's communications efforts in the U.S. to support the visibility of the Oki lifestyle brand (www.feeloki.com) – the company's recently launched line of functional beverages and supplements infused with active hemp extract.
"We are very excited to be partnering with an agency of Covet PR's pedigree in the CPG space," said Mike Cornwell, CMO of Phivida. "The list of clients they've worked with to build their brands speaks for itself. They will play a pivotal role in helping us build awareness and excitement around the Oki brand in the U.S. market and we are looking forward to working with Sara and her bicoastal team for Oki's U.S. launch." Covet PR works with some of the most innovative and fastest-growing companies in the food, beverage and beauty industry, and are led by trendsetters and forward thinkers who are tired of the status quo. The firm, which only launched less than five-years ago, has quickly become the go-to agency in the U.S. when it comes to telling stories of better-for-you brands in the CPG space. "We are thrilled to be a part of the team enlisted in launching this disruptive brand in the U.S," said Sara Brooks, Founder and CEO of Covet PR. "At Covet PR, we are laser-focused on working with category leaders in the CPG space, especially those with bold missions, and we couldn't be more excited to launch Oki as a leader in the quickly-growing CBD industry." About Covet Public Relations ABOUT Phivida Holdings Inc. SOURCE Phivida Holdings Inc. | ||
Company Codes: OTC-PINK:PHVAF, CNSX:VIDA |
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