The seminar will focus on the latest Google changes, modern SEO techniques, lead generation, and responsive website designCHICAGO - (EINPresswire via NewMediaWire) - December 30, 2015 - Business owners who are struggling to form an effective online marketing strategy will want to take note of Design & Promote's upcoming seminar. "Modern Marketing in the Big City" will be offered on January 14th and promises to address some of the most pressing challenges of online marketing.
The event will be held from 3-5 p.m. at 333. S Wabash Avenue #2702 Chicago, IL 60604. That is in the CNA building in downtown Chicago. Design & Promote's CEO, Bruce Jones, will present the seminar. Seating is limited to 25 people so early registration is suggested. Register at http://www.eventbrite.com/e/inbound-marketing-in-the-big-city-tickets-20019508890.
"Internet marketing changes quickly and if you don't stay on top of it, you can really notice a slow down in terms of lead generation and website rankings. It's particularly noticeable for websites that are not mobile-friendly. So many people are searching on phones and devices now that if a site isn't mobile-friendly they'll just leave it right away without ever bothering to explore it in more depth. The way a website is designed can fix that problem. We call it responsive design and this will be a large part of what we discuss during this seminar," explained Bruce Jones, CEO of Design & Promote (www.designandpromote.com).
In addition to responsive design, "Modern Marketing in the Big City" will explore other inbound marketing and website design tips that can help businesses convert site visitors into paying customers. More important than simply how a website looks, is how it functions. The Chicago website design company helps their customers build sites that don't just look good, but provide customers with the information they need to make a purchasing decision and a pathway to taking action, i.e. making a purchase.
"Google actually gives preferential treatment to sites that are mobile-friendly. That is to say, a site that is responsive can get a rankings boost on Google. Where a site ranks on Google or Yahoo or Bing is extremely important to how many click-throughs it gets. Sites that rank on pages 1 and 2 are far, far more likely to be visited than those that are buried deeper. This seminar is going to provide tips that can be used to help sites move up in the search engine rankings and become more visible online," said Jones.
To RSVP for "Modern Marketing in the Big City", click here. To learn more about website design and Design & Promote and their other services and capabilities visit www.designandpromote.com.
About Design & Promote: Design & Promote is a Chicago search engine optimization (SEO) and integrated marketing company based in Naperville. The company employs web designers, SEO experts, and marketing consultants to help clients create an effective internet presence that converts customers and ranks high within Google and other search engines.
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