A recent study conducted by the strategic consulting and market research firm BlueWeave Consulting revealed that the global super absorbent polymers (SAP) market was worth USD 8.8 billion in the year 2020. The market is estimated to grow at a CAGR of 6.5%, earning revenue of around USD 13.7 billion by the end of 2027. The growth of the global super absorbent polymers (SAP) market can be attributed to the rising demand for infant and adult diapers as a result of the rising birth rate and decreasing death rate. Moreover, the growing demand for personal hygiene products is also favoring the market growth. However,the market growth is threatened by limited growth opportunities in developed regions like North America and Europe, and by a rapid shift towards eco-friendly hygiene products like menstrual cups.
Increasing Use of Super Absorbent Polymers in Agriculture
The application of super absorbent polymers (SAP) in agriculture is increasing at an accelerated pace. SAP offers a wide range of applications in not only agriculture but also in forestry, industrial planting, municipal gardening, drought management, water conservation, etc.The usefulness of this material is that it reduces soil erosion by surface runoffs, inhibits fertilizer and pesticide leaching into the groundwater, reduces irrigation costs, and increases the chances of plant survival and yield. Thus, the market for super absorbent polymers is flourishing due to their wide range of benefits.
Growing ConcernAbout Personal Hygiene Is Creating Growth Opportunities for The Global Super Absorbent Polymers (SAP) Market
Personal hygiene products like sanitary napkins are significantly contributing to the growth of the global super absorbent polymers (SAP) market. With an ever-increasing population of menstruating women, the demand for such products is surging, resulting in an increase in the use of super absorbent polymers. Furthermore, both the government and organizations including non-profits are taking steps to remove the stigma associated with menstruation and the use of sanitary napkins. These factors are expected to create enormous growth opportunities for manufacturers of super absorbent polymers (SAP), which in turn is expected to drive the growth of the global super absorbent polymers (SAP) market.
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Global Super Absorbent Polymers (SAP) Market - By Application
Based on applications, the global super absorbent polymers (SAP) market is categorized into personal hygiene, agriculture, medical, industrial, and others. The personal hygiene segment accounts for the largest market share because of the high demand for baby diapers, adult diapers, and sanitary napkins around the world. The demand for baby diapers is highest and is projected to witness the highest CAGR during the forecast period, followed by sanitary napkins. Additionally, the application of super absorbents polymers is also gaining significant traction in agriculture as it helps in reducing soil erosion as well as the cost of water and irrigation.
Global Super Absorbent Polymers (SAP) Market - Regional Insights
Geographically, the global super absorbent polymers (SAP) market is segmented into North America, Europe, Asia-Pacific, Latin America, Middle-East & Africa. Among all the regions, North America holds the largest market share. However, the Asia-Pacific region is projected to witness the highest CAGR during the forecast period and it may also overtake North America as the leading market. Moreover, developing countries like India and China are emerging as potential markets because of high population growth and the increasing birth rate. According to UNICEF, there are 67,385 babies born in India every day, which creates huge growth opportunities for super absorbent polymers.
Impact of COVID-19 on the Global Super Absorbent Polymers (SAP) Market
The global super absorbent polymers (SAP) market was negatively affected by the COVID-19 and the pandemic. Various countries imposed complete lockdown in their countries to curb the spread of the virus. The shortage of raw materials and insufficient labor force led to a significant decline in production. The market was hindered due to the disruption in the distribution channels. Although diapers and sanitary napkins were categorized under essential commodities during COVID-19, the low production in factories and panic hoarding created acute shortages of such products in the market, due to which the manufacturers had to face severe losses.
The leading market players in the global super absorbent polymers (SAP) market are Wanhua Chemical Group Co. Ltd, BASF SE, Sumitomo Seika Chemicals Co. Ltd, Chase Corp, Songwon, ChemtexSpeciality Limited, Sanyo Chemical Industries Ltd, Evonik Industries AG, Nippon Shokubai Co. Ltd., Gel Frost Packs Kalyani Enterprises, LG Chem, Kao Corporation, Xitao Polymer Co. Ltd., Zhejiang Satellite Petrochemical Co., Ltd., SDP Global, Formosa Plastics Corp., Chinafloc, Yixing Danson Technology, M2 Polymer Technologies, and other prominent players.
To gain a competitive advantage, industry players invest huge amounts in R&D activities to improve their products and expand their offerings. Companies are also increasingly focusing on emerging economies by improving their distribution channels and establishing plants there. Furthermore, the adoption of competitive strategies like mergers, partnerships, acquisitions, collaborations, etc., is also very prominent in this market.
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