UKTI and Bank of China host e-commerce event to help British mother and baby goods brands meet buyers from Chinese e-marketplace platforms.
24 March 2016 - Around 80 British specialist mother and baby goods companies met with 14 Chinese Cross-border platform businesses on 23 March 2016 at Bank of China UK’s London office. More than 120 business meetings took place during the match-making event.
China is a potentially lucrative market for UK businesses catering to mothers and children due to:
•growing affluent middle class
•the ending of its one child policy
•strong demand for safe, high-quality baby supplies
The UK-China retail and e-commerce seminar and match-making event followed the launch of the Bank of China and UK Trade and Investment (UKTI) White Paper on Cross-border E-commerce Service.
Benefits of businesses trading via the cross-border e-commerce platform are:
•significant drop in final sales price
•reduction in branding and promotion costs
•increased market penetration
Find out more about UKTI’s E-exporting Programme.
White Paper on Cross-border E-commerce Service
The White Paper on Cross-border E-commerce Service was jointly prepared by the Bank of China and UKTI.
It outlines the benefits that can be gained by adopting a structured approach to e-commerce market entry. The White Paper aims to provide an informative background to assist British enterprises who intend to cooperate in cross-border e-commerce ventures with China.
•an overview of Chinese national policies and guidelines
•information on relevant Bank of China products and services
•an explanation of the importance of Chinese pilot cities project in cross border e-commerce
The White Paper was launched in the presence of:
•Baroness Anelay of St Johns DBE, Interim Minister of State for Trade and Investment
•Mr. Xu Luode, Executive Vice President of Bank of China Group
•Weimin Guo, General Manager of E-finance of Bank of China
•Mr. Yu Sun, CEO of Bank of China (UK) Ltd
•Minister Jian Ni, Minister-Counsellor, Chinese Embassy to the UK
The Bank of China partnered UKTI in hosting the first ever China-UK cross-border e-commerce cooperation roundtable in Shanghai in September 2015. This was followed by an inaugural cross-border e-commerce exchange event in New Zealand during November 2015.
Bank of China and UKTI successfully held the first China-UK Small and Medium Enteroruse (SME) match making event in Manchester during President Xi Jinping’s state visit to the UK in October 2015.
Contact email@example.com to find out more about UKTI’s E-Exporting Programme.
Source: Gov.uk (Contains public sector information licensed under the Open Government Licence v3.0.)