If you have recently visited the bakery, you must have seen the boxes with windows (they perfectly store the cupcakes and other cakes, so you can take a peek inside). These custom boxes with logos for shipping are designed with an opening on the top that helps you check out the sweetest delights in the box (it’s before you open the box and dig into the sweet treasures).
That being said, if your bakery products or other goods are known for visual appearance, window patching is the ultimate requirement. But hey, what the heck is window patching? Does window patching settle well with the custom boxes? With this article, we are sharing everything that you need to know about window patching in printing and packaging, so let’s check out the details!
Window Patching – What Is It?
For the most part, window patching is a well-known printing technique with which an extremely thin plastic film is integrated into the die-cut window of the boxes. This window allows the customers to check out the product before they open the box packaging. It’s safe to say that adding the plastic film improves visibility and is widely used in snacks, toys, and baked goods.
It’s pretty obvious that window patching is widely used for snacks and toys but they can be utilized for nearly every product. This is because the window can be opted for showcasing the luxury products since these products are integrated with the craftsmanship and high-quality designs (not everyone can touch those high-end products, right?).
We don’t mind saying that window patch boxes are suitable for retail products and it’s one of the most common choices when you’ve to decide the packaging for your products.
Types Of Plastic Films
When it comes down to window patching in the custom boxes, there are two different types of plastic films available, such as PVC and PET. PET is the polyethylene terephthalate that can be shaped and styled into different designs (as per your desires) and ae dried off for increased protection. As a result, the plastic film will be hard to tamper with and provides higher protection.
PET offers protection against regular bumps and handling. PET is a lightweight film that has the ability to hold off external pressure and protect the products within the box but it can be prone to scratching. That being said, it’s a suitable option for consumer products and retail products (yes, food is one of them).
On the other hand, PVC film tends to be way more resistant to wear, tear, and scuffing. It has the capacity to weather off the elements and can keep moisture at bay. When the PVC films are exposed to UV rays, they can discolor or degrade. In addition, it tends to create rippling and odor in the packaging. For this reason, it is not suitable for snacks and food.
However, it is perfect for products that need protection from frequent transfer and heavy lifting. In addition to PET and PVC patches, there are various other types of films available that can be used for various products, such as;
Glassine is suitable for food products or other goods with higher grease content
Polyolefin is suitable to be used as shrink film and boxed products
Laminated foil is another option that’s a great option for products that are sensitive to light and air
Polypropylene is perfect for candy and baked goods
Polyethylene is suitable for frozen food
Are There Window Types Available?
Cellophane Window Packaging
We have already mentioned different types of plastic films available but there are various window types available. First of all, there is cellophane window packaging and is the most common option and is perfect for making the products stand out among the crowd of products. These windows allow the customers have a peek inside to check out the product (there won’t be anything to hide).
The cellophane window packaging is a great option to build trust in the brand and curate credibility. In addition, it has a great way of creating an engaging customer and user experience. These windows are great for beverages and food but are widely used in retail and cosmetic products. It wouldn’t be wrong to say that cellophane window packaging reflects the quality.
The flexible windows are known for their affordability and are developed from polyester films. The best thing about flexible windows is that they are recyclable, hence the eco-friendliness. These are flexible which makes them suitable for the packaging with curves and odd shapes. In addition, it is safe to be used with food and beverages.
These windows are created from hard plastic resin and can be used on luxury and high-end products. These windows are widely used with pharmaceutical products and cosmetic products. The rigid boxes are perfect for bigger packages if you want to ensure improved protection and serving. These windows deliver higher clarity and can protect the products with high-strength construction.