BofA Kicks Off FIFA World Cup 2026™ With 2 Million Free Fan Bands and Fan Experiences Nationwide
BofA Kicks Off FIFA World Cup 2026™ With 2 Million Free Fan Bands and Fan Experiences Nationwide |
| [09-June-2026] |
Soccer Fans Can Build, Trade and Collect Custom BofA Fan Bands Featuring 140 Unique Beads Inspired by Iconic Host Cities and Teams Key points
CHARLOTTE, N.C., June 9, 2026 /PRNewswire/ -- Bank of America, the Official Bank of FIFA World Cup 2026™, today announced the debut of 2 million custom, collectible BofA Fan Bands, starting June 11 across all 11 U.S. host cities.
"FIFA World Cup 2026 is the first World Cup on U.S. soil in decades, and we wanted to help create memories that will last even longer," said David Tyrie, President, Marketing, Digital and Specialized Consumer Client Solutions. "BofA Fan Bands are designed to capture the energy of FIFA World Cup 2026™, celebrating the iconic teams, passionate fans and the host cities at the heart of the tournament." Where to get BofA Fan Bands The exclusive BofA Fan Bands collection will debut across all 11 U.S. host cities beginning June 11. Featuring 140 custom-designed beads and more than 2 million free bracelets in red, blue and black, the collection draws inspiration from tournament moments, iconic host city landmarks and national team colors. More than 10 million BofA Fan Band beads will be distributed nationwide, giving fans the chance to build, trade and collect personalized keepsakes throughout the tournament. The custom bead collection also pays tribute to the unique culture, energy and spirit of the American host cities welcoming FIFA World Cup 2026™. Fans can build or pick up their curated BofA Fan Band, then step into a digital photo booth to capture the moment and have the photo sent directly to their phones. These experiences will be available at:
Beyond BofA Fan Bands, Bank of America is supporting interactive spaces and exclusive fan engagements surrounding FIFA World Cup 2026™ in U.S. host cities throughout the summer: Free Tickets for Veterans, Current Military and First Responders: Bank of America, Vet Tix and FIFA have partnered to provide $2.25 million in free FIFA World Cup 2026 tickets to military veterans, current military, first responders, and their families, who live in or near FIFA World Cup host cities. FIFA Fan Festivals & Fan Zones: Bank of America will host dedicated experiences at eight FIFA Fan Festivals and select Fan Zones nationwide, including a marquee fan experience at the "Fan Village" in New York's Rockefeller Center from July 6 to July 19, and FIFA World Cup 2026™ Fan Zone on the National Mall in Washington, D.C. U.S. Soccer House Presented by Bank of America: Located at 57 Windward Ave. in Venice Beach, Calif., this free fan destination will serve as the epicenter of the tournament on the West Coast. To learn more about Bank of America's commitment to soccer and its broader sports partnerships, visit our Bank of America Sports webpage. About Bank of America Sports Commitment Frequently asked questions Question: How is Bank of America involved with FIFA World Cup 2026™? Question: What are the BofA Fan Bands and what designs are available? Question: How can fans get a "BofA Fan Band" bracelet, and is there a cost? Question: Will I be able to get a BofA Fan Band if I'm not attending a game or located in a host city? Bank of America For more Bank of America news, including dividend announcements and other important information, visit the Bank of America newsroom and register for news email alerts. Reporters may contact
SOURCE Bank of America Corporation | ||||||||||||||
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