The sales of shavers have risen massively in the recent years. This is attributed to the increasing consumer consciousness regarding looks and appearance and rising celebrity endorsements of these products. Moreover, the growing influence of the Western culture and the rising awareness among the masses about grooming are making people focus more on personal grooming and hygiene. This is, in turn, pushing up the sales of shavers across the world.
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Men are increasingly becoming conscious about their looks and hair and beard these days. Moreover, the launch of various advertisements and marketing campaigns pertaining to beard styling and grooming is making many men, especially those in their 20s and 30s, buy shavers for improving their appearance. Apart from this, the rising disposable income of people, especially in the developing nations, is also bolstering the sales of shavers all around the world.
Because of the above-mentioned reasons, the global shavers market is set to exhibit huge expansion in the upcoming years. Depending on end-user, the market is divided into female and male. Between the two, the male category recorded major growth in the market in the years gone by, while the female category is predicted to progress rapidly in the future years. This will be because of the rising number of working women and the increasing consciousness among them about appearance.
Thus, it is safe to say that the sales of shavers will shoot-up all over the world in the coming years, because of the growing consciousness among people about looks and appearance, the rising disposable income of people, and the growing participation of women in workforce in several countries around the world.