The Invictus Guild: John DeLoche and William Nettles Have Created an Elite Team to Supercharge Growth for Bootstrapped Tech Companies

SAN MATEO, CA / ACCESS Newswire / February 11, 2025 /Scaling a business requires more than just capital-it demands expertise, strategic insights, and an experienced operationally focused team capable of navigating complex challenges. Invictus Growth Partners recognizes that value added partnerships with bootstrapped entrepreneurs extend beyond financial investments. To support this philosophy, the firm established the Invictus Guild, a portfolio company success team composed of operating experts across ten key disciplines, dedicated to accelerating growth and driving operational excellence for its portfolio companies, more than 80% of which were bootstrapped at the time of the Invictus investment.

A Strategic Resource for Portfolio Companies

The Invictus Guild serves as an extension of Invictus Growth Partners ' commitment to provide hands-on operational support to the companies in which it invests. This elite group of operating advisors offers deep expertise in business development, CEO coaching, corporate development, customer success, data science and technology, finance, marketing, people and talent, product, and sales. By leveraging their extensive experience, Invictus Guild members assist management teams to avoid pitfalls, implement best practices, and execute winning strategies that drive scalable and sustainable success. The Invictus Guild tailors actionable guidance to each company 's specific needs. Some examples include refining go-to-market strategies, implementing machine learning use cases, optimizing financial operations, and enhancing product development.

A distinguishing feature of the Invictus Guild is its alignment with the long-term success of Invictus Growth Partners ' portfolio companies. Guild members personally invest in every company the firm backs, ensuring their interests are directly tied to driving growth and delivering exceptional outcomes. This level of commitment fosters a collaborative partnership in which every decision is made with the company 's best interests in mind. This contrasts with the teams of many other PE firms with more loosely affiliated advisors, who may just be looking for their next CEO roles.

"The Invictus Guild is like the Navy Seals of operational value add for all our portfolio companies, especially those which were previously bootstrapped, providing hands-on support that drives measurable results," said John DeLoche, Co-Founder and Managing Partner of Invictus Growth Partners. "By combining deep operational expertise with a shared commitment to success, our Guild members help accelerate growth, optimize execution, and create lasting value for the companies we invest in."

A Competitive Edge for Invictus Growth Partners

Invictus Growth Partners differentiates itself from traditional investment models by combining capital with hands-on operational expertise. The team is led by Co-Founders and Managing Partners John DeLoche and William Nettles, who met three decades ago while in the same analyst training program at CS First Boston. Through the use of DIANE, Invictus Growth Partners ' proprietary machine learning platform, and the strategic insights of the Invictus Guild, Invictus Growth Partners helps businesses streamline operations, expand market reach, drive operating improvements, and provide introductions to new enterprise customers.

"We created the Invictus Guild as a key differentiator to add value to our portfolio companies," said William Nettles, Co-Founder and Managing Partner of Invictus Growth Partners. "The Guild is one of the key ways we accelerate the corporate maturity of every company we invest in and help them profitably grow faster than their respective markets."

Invictus Growth Partners employs a vertically oriented investment strategy-encompassing cloud software, cybersecurity, and fintech-while maintaining a steadfast focus on growth acceleration and operational excellence. Through the Invictus Guild 's leadership and mentorship across vital business functions, portfolio companies gain the strategic edge needed to navigate competitive markets and capitalize on emerging opportunities.

A Vision for the Future

As the business landscape continues to evolve, companies require agile, knowledgeable partners to help them stay ahead. Bootstrapped businesses are often profitable and have their choice of capital partners. Through the Invictus Growth Partners team and the Invictus Guild, the private equity firm empowers its portfolio companies to overcome obstacles, maximize their potential, and achieve enduring success. Invictus Growth Partners does more than invest-they provide a trusted team of advisors committed to each business ' long-term success.

CONTACT:

Andrew Mitchell
media@cambridgeglobal.com

SOURCE: Cambridge Global

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