In Tune with Lang Lang, Bound for Milan - Geely Holding Group and Lotus Open a New Chapter of Globalization

MILAN, IT / ACCESS Newswire / February 13, 2026 /The spotlight of Milan illuminated Lang Lang 's fingertips as his piano concerto resonated with the "Harmony " theme of the Winter Games, creating a musical spectacle that transcended borders and served as a shining moment of dialogue between Chinese brands and the world.

As Lang Lang 's companion on his Milan journey, Geely Holding Group provided the all-new Lotus to escort the artist. This super-hybrid SUV, defined by its "super-hybrid, super-aesthetic, super-driving " DNA, brought the craftsmanship of Chinese intelligent manufacturing and the essence of Eastern culture to the heart of the Milano Cortina 2026 Winter Games, striking a chord of "harmony in diversity " on the global stage.

In 2017, Geely Holding Group became the largest single shareholder of Lotus and has since fully supported the brand in product development, industrial expansion, and its transformation toward electrification and intelligent mobility. Lotus has now become the world 's first ultra-luxury performance car brand to go all-in on electrification and smart technologies. This was not merely a capital move-it marked a decisive step in Geely 's journey toward premium branding and globalization, representing a significant foothold for a Chinese automotive enterprise in Europe 's luxury market.

Empowered by Geely Holding 's comprehensive technology ecosystem and building upon Lotus ' 78-year legacy of racetrack DNA, the all-new ultra-luxury high-performance hybrid Lotus SUV has been unveiled. Designed with originality and a focus on personal driving pleasure, this hybrid model is tailored for those who "have fulfilled all responsibilities to family, career, and society. " It retains Lotus ' signature precision in cornering while filling the gap in the global high-end mid-to-large SUV segment for driver-centric experiences. It stands as a benchmark example of how Chinese intelligent manufacturing can empower global brands.

Cross-border resonance was a defining theme of this journey. While accompanying Lang Lang to the event, Victor Yang Xueliang, Senior Vice President of Geely Holding Group, engaged in a deep conversation with the pianist. Lang Lang shared his creative process behind the performance, which blended Italian opera with 1980s electronic music, and remarked that Geely 's innovative fusion of Lotus ' racing heritage with Chinese smart manufacturing technology is, in essence, no different from the spirit of art. This shared understanding was further echoed in a dialogue with Massimo Ambrosini, legendary footballer of AC Milan-music, sport, and carmaking are all universal languages, with their core lying in the relentless pursuit of excellence and the mastery of fundamentals. Yang likened the automotive industry to a marathon, emphasizing the need to "build a solid foundation and refine core capabilities "-only through sustained, steady effort can long-term success be achieved.

In the cross-border dialogue titled When the First Creator Meets the First Listener, Benjamin Payne, Vice President of Design and Chief Brand Officer of Lotus Group, shared moments of obsessive craftsmanship in design and manufacturing that struck a deep chord with Lang Lang 's artistic perfectionism. Underpinning this synergy is Geely Holding 's "Seven Vertical Domains " full-stack technology system-centered on smart driving and intelligent cockpits-which provides robust support for the differentiated development of its portfolio brands.

Geely 's globalization is not merely about "going overseas, " but about deeply "taking root. " Its collaboration with Lang Lang has enabled the Chinese brand to make a powerful dual statement-both cultural and technological-in overseas markets.

Forty years since its founding, Geely Holding Group has evolved from a Taizhou-based private enterprise into a global automotive powerhouse, showcasing a distinctly Chinese wisdom on the world stage. Moving forward, Geely Holding will continue to anchor itself in technological innovation and independent R&D, shining ever brighter on the global automotive landscape.

Company: GEELY
Contact: Li Yiji
Email: liyj@geely.com
Website: www.geely.com

SOURCE: GEELY

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