Grand Boulevard Brings Nurse-Led Ear Piercing Studio, Rowan, to the Gulf Coast
The Mom-Founded Studio Where All Piercings Are Performed by Licensed Nurses Opens Its First Gulf Coast Location at Grand Boulevard
MIRAMAR BEACH, FL / ACCESS Newswire / September 1, 2026 /Grand Boulevard has added Rowan to its curated collection of shops and experiences, bringing the women-led ear piercing studio to Miramar Beach. Rowan 's new 534-square-foot studio is located at Suite L106. Rowan currently has 9 studios in Florida with plans for additional expansion in the state throughout 2026.
Founded by Louisa Serene Schneider, Rowan was built on a straightforward premise: ear piercing should be safe, celebratory, and accessible to everyone. With more than 100 studios across the United States, Rowan has earned a devoted following by doing things differently. Every Rowan studio follows the proprietary Rowan Clinical Piercing Standard®, a set of stringent protocols and training guidelines developed to prioritize customer safety at every step of the ear piercing process. Most importantly, all piercings at Rowan are performed by Rowan piercing nurses using only hypoallergenic jewelry.
At Grand Boulevard 's Rowan studio, clients of all ages, starting at 2 months old with the DTaP vaccination, can choose from two piercing methods: a hand-pressurized device or a needle. Nurses provide personalized aftercare guidance for each placement, and the studio 's jewelry lineup features hypoallergenic styles crafted from 14-karat solid gold, titanium, and sterling silver.
"Rowan is an exciting addition to The Boulevard ", said Jenny Taylor, general manager of Grand Boulevard. "They 've built something that combines real expertise with a genuinely celebratory experience. Whether it 's a first piercing or a second, Rowan treats every visit as a milestone, and that 's the kind of thoughtfulness our guests deserve. "
Rowan joins a growing lineup at Grand Boulevard. Recent additions to The Boulevard include Warby Parker and Perla Baking Co., with Shades Bar & Grill coming soon. Grand Boulevard continues to expand its curated mix of retail, dining, and experiences for residents and visitors along the Gulf Coast.
Studio Details:
Location:Grand Boulevard, Suite L106, 585 Grand Blvd., Miramar Beach, Fla. 32550
Piercing Methods:Hand-pressurized device and needle
Ages Served:2 months old and up
Jewelry:14-karat solid gold, titanium, and sterling silver; all hypoallergenic
Appointments:heyrowan.com; walk-ins welcome
For more information on everything happening on the Boulevard, visit grandboulevard.com or follow @grandboulevard on Instagram and Facebook.
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About Rowan
Rowan is an ear piercing and hypoallergenic jewelry brand with more than 100 studios across the United States. Mom-founded and women-led, Rowan was created to set a higher standard for ear piercing by centering safety, medical expertise, and thoughtful care. All piercings are performed by licensed nurses and backed by a medical advisory board, following the Rowan Clinical Piercing Standard® - a proprietary protocol designed to ensure the safest, most precise piercing experience for all ages. Rowan 's hypoallergenic jewelry is designed or curated in-house with careful attention to materials, comfort, and long-term wear. At Rowan, every piercing is a milestone, and every milestone can be celebrated with a piercing.
About Grand Boulevard
Grand Boulevard is Northwest Florida 's premier Town Center, located in Miramar Beach, Fla., and founded in 2003. Designed on the vibrant mixed-use architectural model over 52 acres and more than 765,000 square feet of retail space, the property features a premier collection of retail, dining, lodging, and professional office offerings - including 16 restaurants, three hotels, and Class A office space. Grand Boulevard delivers a dynamic lifestyle experience with convenient access to exclusive shopping and dining, year-round entertainment, and signature events. As a destination where community and commerce meet, Grand Boulevard continues to elevate the coastal experience for residents and visitors alike.
Grand Boulevard is a Howard Group and Merchants Retail Partners property. For more information, visit GrandBoulevard.com.
Media Contact
Hillaree Somerville | Frances Roy Agency
hillaree@francesroy.com
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SOURCE: Grand Boulevard
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