Estée Lauder Announces Dr. Matthew Walker as Brand’s First-Ever Global Sleep Science Advisor
Estée Lauder Announces Dr. Matthew Walker as Brand’s First-Ever Global Sleep Science Advisor
NEW YORK--(BUSINESS WIRE)-- Estée Lauder today announces that it has signed Dr. Matthew Walker, PhD, as the brand’s first-ever Global Sleep Science Advisor, leveraging his expertise to deepen Estée Lauder’s nighttime skincare research and innovation, while tapping into the global sleep movement to educate consumers on the vital connection between sleep and health.
A renowned author, sleep scientist and Professor of Neuroscience and Psychology at the University of California, Berkeley, Dr. Walker will bring the latest insights, research findings, and resources to advance Estée Lauder’s ongoing work in understanding and resolving the impact of poor sleep on skin health.
“My mission is to educate as many people as possible on the fundamental importance of sleep for our overall health,” said Dr. Walker. “I’m thrilled to partner with Estée Lauder, a brand that is grounded in science, to educate their consumers around the world on the impact of sleep on mind, body and skin.”
“For more than 40 years, Estée Lauder has been pioneering research into night skin science, most recently focusing on the impact that poor sleep has on skin,” said Jennifer Palmer, Senior Vice President, Global Innovation Development & Science Leadership, Estée Lauder. “By partnering with Dr. Walker, a renowned global sleep expert, we are able to deepen this understanding to inform how we engage, educate and inspire our consumers.”
Dr. Walker will be leveraged for both internal and external events, press opportunities and educational content across brand channels. Estée Lauder will also serve as the exclusive beauty partner of Dr. Walker’s new Global Sleep Education Foundation, which aims to address the global sleep-loss epidemic through free transformational education programs as well as support breakthrough sleep science research.
ABOUT ESTÉE LAUDER
Estée Lauder is the flagship brand of The Estée Lauder Companies Inc. Founded by Estée Lauder, one of the world’s first female entrepreneurs, the brand today continues her legacy of creating the most innovative, sophisticated, high-performance skincare and makeup products and iconic fragrances – all infused with a deep understanding of women’s needs and desires. Today, Estée Lauder engages with consumers in over 150 countries around the world and at dozens of touch points – from in-store to digital. And each of these relationships consistently reflects Estée’s powerful and authentic point of view.
ABOUT DR. MATTHEW WALKER
Matthew Walker, Ph.D., is a professor of neuroscience at the University of California, Berkeley. Walker is the author of The New York Times and international bestseller Why We Sleep: Unlocking the Power of Sleep and Dreams, which was recently listed by Bill Gates as one of his top five books of the year. Matt Walker’s TED Talk, “Sleep is Your Superpower,” has garnered more than 20 million views. He has received numerous funding awards from the National Science Foundation and the National Institutes of Health. In 2020, Walker was awarded the Carl Sagan Prize for Science Achievements. Walker’s research examines the impact of sleep on human health and disease. He has been featured on numerous podcasts (e.g., Andrew Huberman, Joe Rogan, Peter Attia), television and radio outlets, including CBS’ “60 Minutes,” National Geographic Channel, NOVA Science, NPR, and the BBC. He is also the host of the 5-star-rated podcast, The Matt Walker Podcast.
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Source: Estée Lauder