Adyen’s direct acquiring solution boosts performance for Hong Kong’s home carrier in the world’s most dynamic markets
SINGAPORE -
Media OutReach Newswire - 23 March 2026 - Adyen, the global financial technology platform of
choice for leading businesses, today announced the expansion of its longstanding partnershipwith Cathay Pacific, Hong Kong’s home airline. This deepening of collaboration marks asignificant milestone, with Adyen now providing direct acquiring services for the airline inmarkets including Hong Kong, Australia, New Zealand, the United States, Japan, and mostrecently, India.
Adyen’s partnership with Cathay Pacific, which began in 2014, has evolved from its initial scope to become a core component of the airline’s global commerce strategy. With the successfulimplementation of direct acquiring in Cathay Pacific’s key markets, this expansion underscoresAdyen’s role as a strategic growth partner, using direct acquiring capabilities to increaseauthorization rates, reduce payment fees, and unlock new revenue.
Notably with the recent roll-out in India, Adyen’s acquiring solution ensures performance. Since implementation, Cathay Pacific achieved a 10% increase in authorization rates in the market.
“At Cathay Pacific, we believe that a seamless and trusted shopping experience is essential to elevating ourselves to become the most loved service brand of our customers,” said Kinto Chan,General Manager, Sales and Distribution, Cathay Pacific. “By leveraging Adyen’s singleintegration and trusted extensive global acquiring network, we can ensure our customerstransact securely while allowing us to expand into our target markets with ease.”
“Our partnership with Cathay Pacific is centered on turning global payment complexity into acompetitive advantage,” said Warren Hayashi, President, Asia Pacific, Adyen. “By optimizingauthorization rates across diverse geographies, we ensure more bookings take flight, helpingCathay achieve commercial growth on a global stage.”
Hashtag: #ADYEN #CATHAYPACIFIC #PAYMENTS #TRAVEL #RETAIL #PAYMENTTECHNOLOGY #ENTERPRISETECHNOLOGY
https://www.adyen.com/
https://www.linkedin.com/company/adyenThe issuer is solely responsible for the content of this announcement.
About Adyen
Adyen (AMS: ADYEN) is the financial technology platform of choice for leading companies. By providing end-to-end payments capabilities, data-driven insights, and financial products in asingle global solution, Adyen helps businesses achieve their ambitions faster. With officesaround the world, Adyen works with the likes of Meta, LVMH, SHEIN, Uber,L'Oréal, CathayPacific, Grab, Klook, and Singapore Airlines. The cooperation with Cathay Pacific as describedin this merchant update underlines Adyen’s continuous growth with current and new merchants
over the years.
About Cathay Pacific
Premium full-service airline Cathay Pacific is the home carrier of Hong Kong with eight decades of history, and is a founding member of the oneworld global alliance. Cathay Pacific is part ofthe Cathay Group, which also comprises the cargo division Cathay Cargo, low-cost carrier HKExpress, and its lifestyle business Cathay Lifestyle. Cathay is a member of the Swire Group andis listed on the Hong Kong Stock Exchange (HKSE). For more information, please visitwww.cathaypacific.com.
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