UniFirst Returns to the Track at Richmond Raceway as Primary Sponsor of Chase Elliott's No. 9 Chevy
UniFirst Returns to the Track at Richmond Raceway as Primary Sponsor of Chase Elliott's No. 9 Chevy |
| [11-August-2026] |
WILMINGTON, Mass., Aug. 11, 2026 /PRNewswire/ -- UniFirst Corporation (NYSE:UNF), a North American leader in providing customized business uniform programs, facility service products and first aid and safety services, will take center stage this weekend as the primary sponsor of 2020 NASCAR Cup Series champion Chase Elliott and the Hendrick Motorsports No. 9 team under the lights at Richmond Raceway.
The action is scheduled for Saturday night, August 15, at 7 p.m. ET and will be televised live on USA Network. The No. 9 UniFirst Chevy will battle on one of NASCAR's most storied and demanding short tracks, sporting its signature bold green design and iconic U-Mark. " Saturday night races are some of my favorites on the schedule. Racing under the lights and the excitement of the crowd just makes everything more electric," said Chase Elliott, driver of the No. 9 UniFirst Chevy. "I'm looking forward to having UniFirst back on board this weekend. The last time they were on our Chevrolet, we were able to get them to victory lane. It'd be great to do it again." David Katz, Executive Vice President of Sales and Marketing at UniFirst, expressed excitement for the team's performance heading into the race weekend. "We're proud to have the UniFirst colors on the No. 9 Chevy at Richmond," said Katz. "Chase and the entire Hendrick Motorsports team consistently demonstrate the kind of integrity, elite performance, and deep commitment that align perfectly with our brand. We're confident they'll put on a strong show for fans Saturday night." Saturday's race at Richmond marks the third of five primary sponsorship appearances for the UniFirst No. 9 Chevy in the 2026 NASCAR Cup Series season. The UniFirst No. 9 debuted earlier this spring at Darlington Raceway and Martinsville Speedway. Following Richmond, the UniFirst No. 9 Chevy will hit the track for two crucial playoff races later this fall:
The 2026 season marks UniFirst's seventh year as a proud sponsor of Chase Elliott and the No. 9 team. As the Official Workwear Provider for Hendrick Motorsports, UniFirst also supplies high-quality uniforms, workwear, and facility services to the team and its sister company, Hendrick Automotive Group. For more information on UniFirst, visit UniFirst.com. About UniFirst ABOUT HENDRICK MOTORSPORTS:
SOURCE UniFirst Corporation | ||
Company Codes: NYSE:UNF |














